The San Francisco Travel Foundation was founded in May 2003 with a leadership gift from past Chair Robert Werbe. The Foundation is a separate, but affiliated, not-for-profit 501(c)(3) organization created to prepare future industry leaders by providing scholarships to local students enrolled in hospitality management programs at local colleges and universities, and to present visitor-industry related educational programs to the community.
The Foundation accepts tax-deductible donations from individuals, businesses, organizations, and other foundations.
Objective:
The organization provides funding, services, and programs to:
- Provide scholarships to local students enrolled in hospitality management programs at San Francisco colleges and universities
- Sponsor and promote educational opportunities for the industry
The Foundation's programs and any contributions or grants it makes are directed toward charitable and education activities supportive of the travel and hospitality industries, particularly in San Francisco.
Fill out this form to make a tax-deductible contribution.
You may also contact Lynn Farzaroli, Executive Office Liaison, at 415.227.2605 or lfarzaroli@sanfrancisco.travel.
San Francisco Travel Foundation Foundation Activity
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FY 11/12
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- Produced Northern California Visitor Industry Outlook & Marketing Conference March 27, 2012 with 230 members in attendance
- Hosted 102nd Annual Luncheon Silent Auction raising $6,200 on June 21, 2012
- Produced Macy's Flower Show Breakfast attracting 120 attendees
- Hosted Partner Business Exchange Auction on June 26, 2012 raising $200
- San Francisco Travel events raised $13,273 in Foundation contributions
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FY 10/11
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- Produced Northern California Visitor Industry Outlook & Marketing Conference March 22, 2011 with 280 members in attendance
- Produced Macy's Flower Show Breakfast attracting 118 attendees
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FY 09/10
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- Produced Northern California Tourism Marketing Conference February 23, 2010 with 185 members in attendance
- Produced Macy's Flower Show Breakfast attracting 144 attendees
- Produced Tourism Marketing Conference: Trade In, Trade Up Your Old Tools attracting 137 attendees
- San Francisco Travel events raised $12,684 in Foundation contributions
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FY08/09
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- Produced Northern California Tourism Marketing Conference July 22, 2008 with 152 members in attendance; provided registration grants to hospitality students and staff from San Francisco State University and the University of San Francisco
- Began strategic planning/assessment to determine future projects
- Produced Northern California Visitor Industry Outlook Conference February 17, 2009 with more than 200 attendees; provided registration grants to hospitality students and staff from San Francisco State University and the University of San Francisco
- Presented first John A. Marks Leadership Scholarship ($5,000) to Kimberly Patten of University of San Francisco
- Received $10,000 grant from Wells Fargo Foundation
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FY07/08
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- Raised $10,100 in donations from San Francisco Travel Foundation Board members, members and silent auctions at San Francisco Travel Foundation events
- Presented Northern California Visitor Industry Outlook Conference on Feb. 21, to 250 members of the industry and the community; provided registration grants to hospitality students and staff from San Francisco State University, the University of San Francisco and California State University, East Bay
- Produced benefit preview of the annual Macy’s Flower Show, March 14, attended by 100 members
- Presented “A Sustainable Journey,” the running of the Olympic Torch in San Francisco, on April 9, 2008
- Made $1,000 grant for San Francisco students to attend the California Travel Industry Association’s California Conference on Tourism, June 1 – 2 in Palm Springs
- Presented first John A. Marks Leadership Scholarship ($5,000) to Kimberly Buhay of University of San Francisco.
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FY06/07
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- Presented It's Who You Know educational seminar for San Francisco Travel Foundation members and the community, August 2006
- Commissioned Survey of San Francisco Lesbian/Gay Visitors in January 2007; results published in May 2007
- Presented Northern California Visitor Industry Outlook Conference, Feb. 27, to 207 members of the hospitality industry
- Made $1,000 grant for San Francisco students to attend the California Travel Industry Association's California Conference on Tourism March 13-14 in Anaheim
- Produced benefit preview of the annual Macy's Flower Show, March 30, attended by 119 members
- Raised $1,200 from San Francisco Travel Foundation members adding to their annual membership dues
- Raised $8,600 for scholarship fund at Silent Auction at San Francisco Travel Foundation 97th Annual Luncheon
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FY05/06
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- Commissioned survey of the Economic Impact of San Francisco’s Visitor Industry
- Received $10,000 donation from Swig Co., in honor of Rick Swig
- Received $10,000 pledge from Man Kim, Lori’s Diner/Sears Fine Foods
- Raised $13,000 for scholarships via Silent Auction on Jan. 19, 2006, to be awarded to Hotel & Restaurant Foundation to fund scholarships for local students enrolled in hospitality programs at San Francisco colleges and universities; 100 businesses donated products or services for auction and 300 members of the hospitality industry attended
- Presented Northern California Visitor Industry Outlook Conference on Feb. 23, 2006 to capacity audience of 200 members of the hospitality industry
- Made $1,000 grant for San Francisco students to attend the California Travel Industry Association’s California Conference on Tourism March 27-29, 2006 in Anaheim
- Produced benefit preview of the annual Macy’s Flower Show on April 7, attended by 126 members
- Raised $50,000 for scholarship fund at tribute to outgoing Bureau President & CEO John Marks at AT&T Park on June 2
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FY04/05
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- Published 2004 Hotel Guest Survey Report, the results of a year-long survey on San Francisco’s hotel guests (demographics, visitor patterns, areas visited, etc.)
- Presented SuperMarketing educational seminar for San Francisco Travel Foundation members and the community
- Presented four educational seminars, including one covering the 2004 Hotel Guest Survey, at SF Hospitality Expo
- Presented Package or Perish educational seminar for San Francisco Travel Foundation members and the community
- Raised $5,000 via golf tournament co-sponsored with California Restaurant Association; awarded to USF Hospitality Management Program for scholarships
- Raised $11,000 via silent auction at SF Hospitality Expo; awarded to Hotel & Restaurant Foundation to fund scholarships for local students enrolled in hospitality programs at San Francisco colleges and universities
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FY03/04
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- Foundation formed, Board of Directors appointed
- Co-sponsored National Cultural Tourism Conference
- Presented Conventional Wisdom educational seminar for San Francisco Travel Foundation members and the community
- Presented four educational seminars at SF Hospitality Expo
- Commissioned Hotel Guest Survey
- Raised $5,000 via golf tournament co-sponsored with California Restaurant Association; awarded to USF Hospitality Management Program for scholarships
- Raised $6,500 via silent auction at SF Hospitality Expo; awarded to Hotel & Restaurant Foundation to fund scholarships for local students enrolled in hospitality programs at San Francisco colleges and universities
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